Aspirations and Superstitions
What Hong Kong hopes for, and what it fears
Joy Luck Club
Hong Kong's map is an archive of aspiration. From prosperity and security to health and happiness, street names reveal how generations inscribed their dreams into the urban landscape.
Naming the Unnameable
Why does Hong Kong rename streets, skip numbers, and rewrite entire districts? Discover how superstition, homophones, and feng shui quietly shape the city's map, turning language into a tool for avoiding misfortune and courting luck.
Fantastic Beasts
Ever wonder why Hong Kong streets are named after mythical beasts? From Kowloon’s nine dragons to chicken coops rebranded as "Phoenixes" to boost property values, the city’s map is a hidden bestiary of luck, legends, and vanished wildlife. Discover the wild origins behind the signposts you walk past daily.